For years revolutionary yay-sayers have piped that the internet will change everything. For precisely as long I’ve responded with scorn, feeling justified by my observation that part of being human is a bias toward thinking your own lot as ever so slightly above average. You can see this phenomenon every day. Just ask a smoker about the risks of getting cancer from smoking and he’ll give you one set of figures. Ask him then whether he honestly thinks those figures apply to him and he’ll coolly explain why he’ll beats those stats. We overestimate our lot; labeling the age we live through as revolutionary is just another symptom of that miracle of “I”.  I ignored the cries of revolution and put on another bowl of pasta.

I’ve changed my mind. We are perched on the apex of a revolution – I cannot conclude otherwise. Fearing that the optimistic bias has defeated me too, my goal today is to attempt to prove this hypothesis. I’ll start with my “idea collision” theory, one tenet of my model for the creation of novel knowledge in a society :

“The probability of  the formation of new knowledge is directly proportional to the number of collisions between ideas multiplied by the distance between the two colliding ideas.”

Collision of Ideas

What happens when ideas collide

New ideas occur when two previously existent ideas collide for the first time. Combine the old fashioned telephone with battery technology and wireless signaling and you get the mobile phone. Combine the physics of mass, energy and electromagnetism signals and, with a lot of thought, and a stroke of genius, you get relativity. Don’t be fooled into thinking that every collision creates valuable new knowledge. The vast majority of collisions are fruitless and their results must be discarded.

Filtering out the many bad combinations from the few good ones requires testing. Here you have two choices – carry out experiments in the physical world or carry them out in your head using your own internal model of the world to test hypotheses. Carrying out experiments in the world is safer since the real world results provides feedback showing you if you are wrong or right.  Carrying out experiments in your head is more efficient and sometimes necessary, given limitations of real world experimentation (such as unavailability of resources, data or time). It was through a vast network of mental experiments that Einstein discovered relativity – he imagined himself as a photon of light observing how things moved around him, eventually arriving at a theory he proved later with mathematics. Be warned, however, to carry out mental experiments you need to have a seriously accurate mental model of your domain of experimentation.

Einstein

Einstein: the daddy himself

Digressions aside, every Eureka moment eventuating int the formation starts with a collision -  followed then by testing. Thus more collisions are better than less for the generation of new ideas.

Moving on to the second part of his hypothesis – the multiplication of theses collisions by the “distance” between the colliding ideas. Lets start by defining distance: if ideas are “close” together this means that they are frequently thought of together by others, meaning the collisions have already occurred and most of the knowledge has already been harvested. Here, we approach a saturation point, whereby collisions no longer results in the generation of new knowledge. Contrast this with when ideas are “distant”. In this case the colliding ideas have seldom, if ever, been thought of together. It during these collisions that the most powerful new ideas are generated. Take the double helix structure of DNA, which was discovered by Crick and Watson. In their research the pair immersed themselves deeply in genetics, biochemistry, chemistry, physical chemistry, and X-ray crystallography. You might say there is little “distance” between the fields, as all are sciences -  but remember that distance here is defined as the frequency with which two ideas are thought of together. Very few minds have the drive or ability to simultaneously understand so many complex scientific fields fields and so the intersection of ideas explored by Crick and Watson was at zero saturation, a field ripe for the harvest of fresh knowledge.

Crick and Watson discovered 3D Jeans

Crick and Watson discovered the double helix structure of these jeans

Returning to the title of this post – how is it that internet changes everything? Because it vastly increased the number of collisions occurring between ideas and the distance between the colliding ideas, in exactly the same way that urbanization did (the only comparable revolution in the past, the consequences of which were the industrial revolution).

Before mass urbanization people lived together in small communes, most staying put for the majority of their lives. These rural settlers had low numbers of idea collisions in their lives, given the small number of members in the community (and the time taken to travel to one another) and the small number of non human idea carriers (e.g. books, work practices, etc. – the medium through which an idea collides is irrelevant – what counts is that in someone’s brain the two somehow meet). The infrequent collisions during the agrarian age rarely generated new knowledge since the distance between the colliding ideas was miniscule as most members of the community had spent their entire lives together, preoccupied with the same narrow domains.

Contrast this to the industrial age. Settlers moved from across the countryside to big cities and instead of bumping into five or ten people in a day (and similarly low numbers of other “idea transmitters”), a person might now bump into ten to one hundred times more people or idea transmitters. As these people often came from different villages and different backgrounds the set of ideas they each held differed significantly and so the distance metric increased too.

We still live in cities – and cities today are bigger than before, better connected, and draw people from a broader background that in the industrial age. These factors increase both the number of collisions which occur and the distance metric for these colliding ideas. Distance is also increased too by improvements in the standard of living which enables many in the developed world to devote themselves deeply to the world of ideas. That being said, these improvements do not have the same revolutionary quality as the move from rural to agricultural. I

Now we have the world wide web, where people’s ideas collide with an exponentially greater frequency with ideas of exponentially greater distance. Your Facebook profile puts you in touch with hundreds through it’s mini feed. An individual wiki article may have thirty or forty editors, and by reading through the page you are exposed to the sum of their collisions (remember too that each of their inputs may itself draw on a similarly huge array of past bombardments). There are a lot more collisions – things are heating up.

Internet visualization

Idea Collisions on the Wa-Wa-Wee-Wa scale

Not only are there exponentially more collisions – but also these collisions are from disparate fields. With the web an American can communicate effortlessly with other English speakers across the world. The spread of English as a new latin means that other previous boundaries  separating distant ideas are now crumbling. Powerful tools like Google Translate provide a Rosetta Stone across language barriers. The rise of links between information on the internet and the Google powered search engine makes delving into distant ideas effortless – the barriers to learning distant fields are dropping harder than a banging London beat.

We are living on the slope of a steeply rising knowledge curve – and it has not been since the rise of urbanization has this slope been so steep. This, I argue, is why we are living in the age of a revolution.

Think otherwise? Agree? Say so in the comments.

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  • Fantastic blog. Full of useful information for people like me. Keep up the good work.
  • I agree that a lot of new knowledge is generated when two seemingly unconnected ideas collide... this aside I have an observation to make and a caveat to point out

    The observation is that to think of ideas out there, and knowledge being created simply through the permutation of old ideas, is slightly despiriting... it would imply that there is nothing COMPLETELY new out there, that what there is to discover is simply a matter of recombining what is already there, including ideas which were presumably discovered afresh at some point. One of my favourite quotes on this idea is the following:
    "Solomon saith, ‘there is nothing new upon this earth. So that as Plato had an imagination, all knowledge was but remembrance.’ So Solomon giveth his sentence, that all novelty is but oblivion”. Francis Bacon, Of the Vicissitude of Things. Essays, 1601

    I mean, does it imply that we are condemned to forever recycle, and never savour the astonishment at knowing the previously unimaginable? I'm not saying it's wrong to think this is the case, I just think it is rather sad.

    Now I think you should make an addition to your theory, lest it sound too "cyberbolic" (Woolgar 2002, referring to the current tendency to combine two ideas: cyberworld + hyperbole)
    It comes from a common complaint of the internet age: how do we discern the good from the bad? As ideas multiply there is also a tendency for the quality of ideas 'out there' to decrease... so the probability of two good ideas romantically 'colluding' with one another also becomes smaller. How to get from a cacophony to a conversation? Maybe google's search algorithms and internauts' discerning tastes are exerting a form of informational darwinism whereby useless information gets put at the bottom of the pile. but don't forget it doesn't actually die, all information is fit enough to survive in some form... it lingers... the words we write will likely remain searchable and accessible a long time after we die

    btw, are those 3D jeans? did they just jump out of the screen?
  • Amaru, I may be misunderstanding your argument but doesn't complexity theory mitigate any sadness implied by my model? Whilst my theory doesn't allow for COMPLETELY new ideas, there is plenty of combinational-novely - with every new generation of idea collisions, an exponentially larger set of collisions can be formed by colliding the newly formed generation - either with themselves or the results of previous combinations. Indeed the quantity of possible combinations brings me elation. I can confirm from my own experience that the more I learn, the more questions about the world I have and the more I want to know and explore (in the epistemological sense).

    Combination can lead to ideas with properties not predictable from their constituent parts - complexity theory in action. Complexity theory too, explains why I think we still can have astonishment knowing the previously unimaginable - if it is impossible for us to predict the shape of combinations in a few generations times (i.e. combinations which are built from combinations of ideas which themselves are built from others combinations of ideas.......) - then certain ideas are unknowable given our current state of knowledge and the limits of both our own minds and computation itself. The high numbers involved mean that complexity is so high that we don't need to reminisce on Plato's imagination for novelty, as unromantic as it is.

    I'd be reluctant to to adopt some of your language such as "knowledge is formed simply through permutation of old ideas" and "recycling" - wording like this suggests that we are combining the same set of element again and again, where in fact that many of the collisions are formed using the results of previous collisions - i.e. we combine the most recent ideas to form even a brand new set of ideas - and a whole new set of elements of use in future. There is a very forward moving element to this process.

    I love your informational Darwinism addition to the model. The internet lowers the barrier to permanent self expression - self expression that is less transitory than idle specech. The old gatekeepers to this world were book publishers, music publishers (for musical ideas) and the papers - now the man with the key is Google's automated algorithms. You're right in saying that rising informational noise is one of the biggest problems of our day but sites like Google and can and DO protect us. At present Google admit to using over 200 metrics to determine a site's placement in their results. Pagerank promotes pages which are linked to by other pages which are in turn linked to often by other pages - a beautiful recursive algorithm which has and continues to change the world. Other factors matter too - like the time spent on a given page or whether you stopped searching after reading a given website - it's safe to make assumptions in both cases (e.g. if you stopped reading after 2 seconds and searched again) that you didn't value their information.

    As you might already have inferred, algorithms like these don't filter so much for quality so much as appeal to the masses: it's a tyranny of the majority, only applied to information instead of the usual political conundrum. Increasingly I trust Google less and less for information, as it's results often reflect majority opinion rather than truth - often I specify a trusted source in my query so as to filter our the hubbub of the crowd from the symphony playing underneath.

    Simper social bookmarking sites like Digg have the same flaws too and seldom are useful for getting more than a quick laugh or find out what ideas are influencing Joe Average.

    Clever sites like Delicious are more useful - and have now become my main sources of information. Users of Delicious are pushed toward sites which others you have many shared bookmarks with you also like. Presuming the user only bookmarks quality information, you get directed to the best resources on the internet. I'm a fan of Stack Overflow too, an IT Q&A site which uses a clever reputation system to compute value of a given knowledge node.

    Again you are right to observe that the internet leaves a lot of information piling up at the bottom of it's seams - the number of results returned by any given Google query only increases with time. But, as I've argued above, there *are* tools helping you to keep the rubbish away from both your eyes and your time.

    To solve the problem of informational diarrhoea, I'd like to see a made sequel to Wikipedia- one which structures as well as records knowledge. Every proposition must be linked to at least two foundational propositions - and connected by a logical operator of some sort. That way you could visualise the most "productive" ideas and then attempt to use them as combinants in future collisions. It would have many added bonuses too - whenever we learn that something previously considered true is in fact false, we could automatically be alerted of all the dependent "idea nodes", helping us propagate the new knowledge and correct other mistakes out there.

    Yes, the Jeans in the original post are 3D - the results of a collision between jeans, being a dick and James Cameron.
  • Hyder
    Very insightful! I personally predict the next revolution will follow soon after memory implants into our brain becomes realistic.

    Imagine being able to retrieve all the available information on the internet with your thoughts. It may overwhelm your brain's critical thought process, hundreds of thousands of conflicting ideas. But at the end of the day, your brain directly processes these ideas, whereas today we rely on our ability to communicate and understand, which seldom gets the point across accurately.

    The next step would obviously be able to connect our brains directly to the internet, letting our thoughts query the internet for real-time information. There's a term for that point in evolution of a species I believe: a hivemind.
  • Emerging technology allows for keyboard control using thought alone - querying full ideas into Google may not be too distant after all. The challenge then is to get information directly into our brain - perhaps at a different level of consciousness.
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